Occupancy Rate Analyzer — Find Hidden Revenue in Your Schedule

Your Schedule

Total Available Hours Per Week

Booked Hours Per Week

Peak Hours Per Week (evenings/weekends)

Hours during your busiest times (typically evenings and weekends)

Booked Peak Hours Per Week

Current Hourly Rate ($)

Occupancy Analysis

Overall Occupancy

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Peak Hour Occupancy —

Off-Peak Occupancy —

Suggested Peak Premium —

Weekly Revenue Opportunity —

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How It Works

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Enter Your Hours

Input your total available hours, booked hours, and break them down into peak vs off-peak. This reveals where your schedule has gaps and pressure points.

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See the Imbalance

Most studios have high peak occupancy and low off-peak occupancy. This tool quantifies the gap and shows you exactly where to focus your pricing strategy.

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Capture Revenue

Get a suggested peak premium and a weekly revenue opportunity estimate. Implement peak pricing to capture more value from your busiest hours.

Optimize Your Studio Schedule with Reservety

Reservety shows you real-time occupancy data, supports peak and off-peak pricing, and helps you fill empty hours with automated promotions and discounts.

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Frequently Asked Questions

What is a good occupancy rate for a rental studio?

A healthy studio targets 40-60% overall occupancy. Below 40% means you need more marketing or lower prices. Above 60% means you have pricing power and should raise rates, especially during peak hours. Don't aim for 100% because you need buffer time for cleaning, setup, and last-minute bookings.

How much should I charge for peak vs off-peak hours?

If your peak occupancy is above 70%, you can charge 20-30% more during peak hours (typically evenings and weekends). If peak occupancy exceeds 85%, charge 30-40% more. Conversely, offer 15-25% discounts during off-peak hours (weekday mornings and afternoons) to attract price-sensitive clients and fill empty slots.

How do I increase off-peak bookings?

Offer off-peak discounts (15-25% off), create off-peak packages (buy 5 off-peak hours, get 1 free), and market to clients who have flexible schedules - freelancers, content creators, and hobbyists. You can also offer recurring weekly slots at a discounted rate to build a reliable base of off-peak revenue.

Should I implement dynamic pricing?

Yes, if your peak occupancy consistently exceeds 60%. Start simple with two tiers (peak and off-peak) before adding complexity. Track the impact on bookings for 2-3 months before adjusting. Most studios see a 15-25% revenue increase from implementing basic peak/off-peak pricing without losing overall bookings.